In 2005 Pat VonTersch made the decision to start a risk management business out of the basement in his home. Today Professional Ag Marketing in Luverne is a risk management, commodity brokerage, and insurance firm. Professional Ag Marketing employees 13 people in 3 different branches. This morning Lucas Peters and Pat spoke to the young professionals about supply and demand, business vs. emotional decisions, assessing risk tolerance for customers, and having a passion. Lucas explained the three "why's" of managing risk: 1.) manage cash flow of a business, 2.) protecting from a "Black Swan" event, and 3.) creating a legacy business. Professional Ag Marketing is a partner and resource for good marketing decisions. Thank you for spending the morning with SWMN CEO!

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Southwest Minnesota CEO Calendar